Have you ever been in a silent store – with no music playing in the background? Most probably no, but if yes what was your impression? If you are like most people, you probably felt uncomfortable, and after looking around a bit, you quickly left, headed towards a friendlier, more welcoming store.
Just as much as the decor and lighting and everyone who works in a store, chosen music in retail stores plays a massive part in creating an atmosphere that makes shoppers stop and take a minute, to feel welcome and soak it in.
We sure that owners of retail facilities share fact of inseparability music in their business and in accordance with the local legislation and international practice, such using of recorded music in retail facilities shall be licensed and rightsholders of recorded music have to receive deserved monetary reward.